How to use two-way engagement (administrators)

Two-way engagement, such as commenting and feedback, are key components of a team’s audio strategy. In fact, we frequently hear from Storyboard administrators that their favorite features are the ability to leave comments and give feedback ratings.

We regularly find that more commenting and feedback equals more engagement on Storyboard. We’ve also seen a number of organizations use these features to pivot the focus of their content in order to engage more with their listeners.

Tips for encouraging listeners to use two-way engagement:

1. Calling out commenting and feedback in episode intros and outros as well as in the episode description
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2. Mention two-way engagement in launch communications
3. Let your team know that questions they ask in the comments may be answered in a future episode
4. Tie in commenting to existing corporate rewards plans: ex. Leave a comment, get a point

In this article, we’ll go through how administrators can utilize and manage two-way engagement. 

Sections:

Commenting

-Overview

-How to manage

-FAQs

Feedback 

-How to access

-Permissions for viewing feedback

Comments

Commenting is a fantastic way to boost engagement and give your team a voice in the conversation. Some of the most successful Storyboard creators even solicit comments by calling them out in the intros and outros of episodes. If you’re looking for a guide on how to do this, check out our Storyboard Script Templates.

Here are a few ways we’ve seen administrators take advantage of commenting:

• Taking comment questions and asking them in future episodes
• Showcasing comments in episode promotions
• Using voice comments as audio snippets for an upcoming episode

How to manage comments

Storyboard administrators have the ability to leave comments and moderate comments that are left by their team. 

Comments left by your team are viewable at any time through the Storyboard administrator portal on the web. To see comments and respond to them:

1. Sign in to your administrator account.
2. If a comment has been left that you haven’t seen yet, a circled number will appear next to the Create tab. Click on this tab to view the comments.
3. You will see a list of comments with the corresponding episode they were left on.
   
   - To respond to a comment, click on the Reply button under the comment.
   - To view the episode and its corresponding stats, click on Go To Episode.
   - To delete a comment, click on the trash can icon.
   
4. Note: All text and voice comments are downloadable. 
   
   - Text comments are downloadable as a .csv by clicking on Export Spreadsheet
   - Voice comments are downloadable by clicking on the three dots next to a voice comment and clicking on Download.

Voice comments are downloadable by clicking on the three dots next to a voice comment and clicking on Download.

Comment FAQ: Can I moderate comments from the Storyboard mobile app?

Actions such as deleting episodes can only be done through Storyboard’s web administrator dashboard. Administrators can still leave and reply to comments in the Storyboard mobile app.

Comment FAQ: Can I disable commenting for my organization?

At this time, administrators are not able to disable commenting for their organization. This option is currently in the works and will be introduced in an upcoming product release.

Feedback ratings

To help you understand if the content is resonating, we allow listeners to leave feedback ratings on episodes. To learn more about how listeners can give a feedback rating, check out our article on how listeners can utilize our two-way engagement tools. 

To view feedback ratings left by listeners:

1. Sign in to your administrator account.
2. From this view, you will be able to see:
   - The rating left (1-5 stars)
   - The date the feedback was left
   - The name of the episode on which the rating was given
   - Any optional comment that was left with the rating

Feedback ratings are only available to be viewed by administrators.

Feedback anonymity

To allow all listeners to share their thoughts freely, ratings are anonymous.

Different permissions for accessing feedback ratings

To ensure that feedback is only seen by the intended administrator, Storyboard offers different levels of access to manage who can view feedback. 

To learn more about permission, view our article on different Storyboard roles.

Super Administrators: Can view any piece of feedback left by a listener on any episode.

Group Administrators: Can view any piece of feedback left by a listener in an episode from a Group they manage.

Have any questions about managing two-way engagement on Storyboard? Shoot us a message!